Author: Story by Data

DATAcated Conference 2020 – Behind the Scenes

If you’d like to read about what went on behind the scenes during the 2 months of preparation for the first-ever DATAcated Conference 2020 – then download the PDF below.

October 29, 2020 0

Having fun with data literacy

LinkedIn Live with Michael Mahoney and Jordan Morrow We live in an era characterized by the digital economy, which is driven by data. Data is deemed to be the most valuable resource today. It is integral for any organization to be able to collect, break down and analyze data efficiently to drive profits and growth.…
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June 23, 2020 0

Self-Service Business Intelligence

Written by: Shreya Jain Business Intelligence plays an extremely important role in almost every organization today as it helps transform data into actionable insights. Any organization that leverages data capabilities has a competitive advantage. However, the large volume and velocity of data has rendered traditional BI models to be very time-consuming and inflexible. Self-service Business…
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May 26, 2020 0

Data Quality Management

Managing data quality is essential to ensure that the data used is accurate, reliable and complete. To add to the existing difficulty of managing data quality, data is constantly changing; with increasing volumes, shifting types, and various delivery methods. Without proper quality maintenance, data can become outdated and unusable.   Defining what success looks like…
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May 18, 2020 0

Judah Phillips on Machine Learning in Marketing

By: Shreya Jain “Machine intelligence is the last invention that humanity will ever need to make.” – Nick Bostrom The marketing big data ecosystem can be greatly leveraged upon by the use of machine learning. It definitely aids businesses in making better decisions and any firm employing it well will have a competitive advantage in…
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May 18, 2020 0